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File #: 2025-RT-07    Version: 1
Type: Laredo Mass Transit Board Status: Agenda Ready
File created: 1/16/2025 In control: City Council
On agenda: 2/18/2025 Final action:
Title: Discussion and consideration to amend the Hachar Bus Ads FY24-065, Laredo contract through June 30, 2027, for the General Requirements for Exterior Bus Advertising rights to place El Metro approved advertising buses, currently forty-seven (47), which are subject to change at any time, and for contract to include exclusive rights to advertise on any EL LIFT vehicles.
Attachments: 1. Hachar Bus Exterior and Interior Advertising RFP FY24-065
Date Ver.Action ByActionResultAction DetailsMeeting DetailsVideo
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SUBJECT

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Discussion and consideration to amend the Hachar Bus Ads FY24-065, Laredo contract through June 30, 2027, for the General Requirements for Exterior Bus Advertising rights to place El Metro approved advertising buses, currently forty-seven (47), which are subject to change at any time, and for contract to include exclusive rights to advertise on any EL LIFT vehicles.

 

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PREVIOUS COUNCIL ACTION

On September 3, 2024, Council approved the FY24-065 Hachar Bus Ads contract.

 

BACKGROUND

The city received three proposals through Cit-E-Bid for awarding a three (3) year contract for bus exterior and interior advertisement for Laredo Transit Management, Inc., El Metro. Hachar Bus Ads provides bus wrap advertising services to the City of Laredo-El Metro bus system to advertise in El Metro bus fleet. Has Bus Ads will continue to provide specialized sticky back flat and perforated vinyl, King Kong and ½ back and full back bus wraps.

 

COMMITTEE RECOMMENDATION

None.

 

STAFF RECOMMENDATION

recommendation

Staff recommend approval of this contract.

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Fiscal Impact

 

Fiscal Year:                                                                                                          2025

Budgeted Y/N?:                                                                                    N

Source of Funds:                                                                                     El Metro Operations

Account #:                                                                                                          558-0000-339-2001

Change Order: Exceeds 25% Y/N:                      N

 

FINANCIAL IMPACT:

Revenue Funds will be deposited in El Metro Operations-Advertising Account 558-0000- 339-2001.