
SUBJECT
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Authorizing the City Manager to execute payments to Laredo Trade and Travel Center, d/b/a Casa Laredo, for the Monterrey office's daily operations. Total budget for December 2025 thru September 2026 is $170,000.00 and expenses will not exceed this amount. Funding is available in the Convention & Visitors Bureau Department Budget.
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VIVA LAREDO PLAN ALIGNMENT
Alignment Rating:
Supporting goal(s)/policy(ies):
Summary of alignment:
PREVIOUS COUNCIL ACTION
2024 Authorizing the City Manager to execute payments to Laredo Trade and Travel Center, d/b/a Casa Laredo, for the Monterrey office's daily operations. Total budget for Fiscal Year 2024-2025 is $195,000.00 and expenses will not exceed this amount. Funding is available in the Convention & Visitors Bureau Department Budget.
BACKGROUND
The City of Laredo, through the Convention & Visitors Bureau, contracts with Laredo Trade and Travel Center, d/b/a Casa Laredo, to operate the Monterrey, Nuevo León office. This office serves as a key promotional and informational hub for attracting business travel from Mexico to Laredo. Casa Laredo provides year-round sales, promotion, and travel assistance services, strengthening Laredo’s presence in one of its most important international markets.
For Fiscal Year 2024-2025, the total budget allocated for the Monterrey office’s daily operations was not to exceed $195,000.00. Funding was available in the Convention & Visitors Bureau Department Budget.
COMMITTEE RECOMMENDATION
N/A
STAFF RECOMMENDATION
recommendation
Staff recommends that City Council authorize the City Manager to execute payments to Laredo Trade and Travel Center, d/b/a Casa Laredo, for the daily operations of the Monterrey, Nuevo León office in an amount not to exceed $170,000.00 for Fiscal Year 2025-2026. This contract supports the City’s ongoing efforts to promote business travel from Mexico, a key market for Laredo’s economy. Funding is available in the Convention & Visitors Bureau Department Budget.
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Fiscal Impact
Fiscal Year: 2025-2026
Budgeted Y/N?: Y
Source of Funds: Convention & Visitors Bureau
Account #: 250.5315.553.6301
Change Order: Exceeds 25% Y/N: N
FINANCIAL IMPACT:
$170,000.00